Ashith Kp

MBA Graduate,Creative Technologist, Filmmaker & Entrepreneur

đź“ž Mob: (+91) 8111817099

✉️ Email: ashith@ashithkp.com

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Siyuan Li Photo 1 Siyuan Li Photo 2 Siyuan Li Photo 3

I’m Ashith KP, a passionate web developer, graphic designer, and filmmaker from Tellicherry, Kerala. With a strong creative vision and technical expertise, I’m always on the lookout for new ways to build engaging digital experiences. Whether it’s designing intuitive websites, crafting compelling visual content, or bringing stories to life through filmmaking, I thrive at the intersection of technology and creativity. I hold an MBA from SJCE Mysore and a B.Com in Co-Operation from the University of Calicut, which have given me a solid foundation in business strategy and management. This background, combined with my hands-on experience in web development and design, has fueled my passion for exploring innovative startup ideas and business ventures.
Storytelling and visual communication are at the heart of my creative journey. Filmmaking is a deep passion of mine, and I aspire to make a mark in the industry by crafting narratives that captivate audiences and inspire change. My work in photography and video editing further enhances my storytelling, helping me refine my artistic eye and technical skills. Beyond my creative pursuits, I’m also an aspiring entrepreneur. One of my recent projects focuses on building a platform for Instagram influencers and brands to enhance giveaways and promotional activities, helping them connect more effectively with their audiences. In my free time, I enjoy clicking photographs, watching films and listen to podcasts as a stress buster, researching consumer behavior—especially in e-commerce and the smartphone industry—and exploring sales strategies used by leading brands. My curiosity and drive push me to challenge conventional ideas and constantly seek innovative solutions. At my core, I strive to help people think creatively—about themselves, their businesses, and the world around them. As a creator, innovator, and storyteller, I’m always evolving and pushing the boundaries of what’s possible..

🎓 Education

JSS Science and Technology University

Master of Business Administration-MBA JSS Centre for Management Studies

2023 - 2025

Key courses: Calculus(94), Linear Algebra(100), Object Oriented Programs(94), Probability and Statistics(95), Data Structure(97), Pattern Recognition(90), Computer Vision(91), Operations and Optimization(88), Data Mining and Knowledge Processing(94), Mathematical Logic(95), Principles and Techniques of LLMs(95), Principle and Algorithm of AI(93)

University of Calicut

Bachelor of Commerce-B.Com2017 - 2020

Key courses: Calculus(94), Linear Algebra(100), Object Oriented Programs(94), Probability and Statistics(95), Data Structure(97), Pattern Recognition(90), Computer Vision(91), Operations and Optimization(88), Data Mining and Knowledge Processing(94), Mathematical Logic(95), Principles and Techniques of LLMs(95), Principle and Algorithm of AI(93)

🔬 Research & Internship

  • Conducted market research to analyze consumer preferences and identify potential target markets
  • Assisted in the development of marketing campaigns and promotional strategies, Supported the marketing team in analyzing sales data

đź“š Papers

“A STUDY ON CUSTOMER BRAND LOYALTY TOWARDS SAMSUNG SMARTPHONES IN MYSURU

  • In the highly competitive smartphone market, customer brand loyalty is a crucial determinant of long-term success. This study explores the factors influencing brand loyalty towards Samsung smartphones in Mysore, with a focus on perceived value, perceived quality, brand awareness, and Brand Image. A sample of 260 Samsung smartphone users was surveyed to understand their loyalty levels and the underlying factors contributing to brand retention.

🛠️ Skills

  • Technical Skills: Web Development: WordPress,WooCommerce, Elementor ,Graphic Design: Adobe Photoshop, Canva, Figma , SEO & Digital Marketing: Google Ads, Meta Ads, Semrush, Google Analytics, MS Office: Excel,Word,Powepoint, Email Marketing: Zoho, Mailchimp, Sendinblue, ConvertKit, E-Commerce & CMS: Shopify, WooCommerce, Wix
  • Soft Skills: Interpersonal & Communication Skills , Strategic Thinking & Problem-Solving, Adaptability & Willingness to Learn , Leadership & Team Collaboration , Creativity & Visualization